Trails Cafe

For Trails Café and Little Trails Kiosk, I led the visual brand creation and rollout, designing a visual identity that perfectly captured YHA’s vision to expand their food and beverage offerings. Following a brief to use a limited three-colour palette with a primary focus on blue, I crafted a cohesive brand that aligns seamlessly with YHA’s broader identity while bringing a fresh and inviting aesthetic to these hospitality spaces. The result is a welcoming brand that enhances guests’ experiences through design, echoing YHA’s commitment to quality and community.