top of page
YHA Australia
Brand Rollout | Graphic Design | Photography | EDM Design | Social Media Design | Large Format Document Design | Integrated Report | Powerpoint | Signage | Posters | Wayfinding | Touchpoints | Marketing Design | Campaign
YHA Australia, known for its commitment to affordable yet high-quality accommodation for all demographics, engaged me as their sole in-house Graphic Designer to lead a full-scale brand transformation. With a wealth of experience in brand rollouts, I took on the mission to elevate YHA’s image from a traditional backpacker hostel to a fresh, modern hospitality brand, delivering cohesive visual identity across their 40+ properties and nationwide operations.
bottom of page